We’re styling our way to a hair-love mission that celebrates real women.
Our brand isn’t about him, or them, or us. It’s about you. We want you to love doing your hair, and we want to give you the ideas and the products that make your hair better. Even on bad hair days.
We want to give you the feeling that makes you want to…
… go do your hair right now
Bestselling for Curls
No two curls are created equal!
Curl products to define, add shine and transform natural waves, curls & coils. Curl Jelly is our iconic routine for healthy, happy curls.
Transforming Curls Since 1998
Umberto Giannini has been caring for waves, curls and coils since 1998.
We make amazing hair care products to care for, style and enhance all curl types.
Mindfully Made in UK
Umberto Giannini are proudly a Certified B Corp since 2021,
which means we meet the highest standards of social and environmental impact, or as we like to put it, we do good business beautifully!